Fewer than 10% of the 3,000 franchises available today

would ever pass our certification standards.

Your ability to demonstrate the endorsement

of your franchisees is extremely valuable.

Our program will allow you to use this

valuable differentiator to your competitive advantage!

This complete 13-page color report with
graphs and charts contains your survey results!

To see an example of the Marketing Report click here.

This report is only available to those that continue with the FranSurvey marketing program, it includes the Certification SEAL, a letter to the reader (explaining the significance of the results) and information on what standards must be met to become a Certified World-Class Franchise®.

This report serves several purposes:

1. You will enjoy more control over validation, shorter deal time and an improved closing ratio.
   
   
2. So that we are able to provide you with a higher quality lead we have made the report available for purchase on our site. If "John Doe" comes to our site looking for quality franchise opportunities and he is willing to spend just $24.95 for complete, accurate and up to date information on your franchise company he is a higher-quality lead; thus, reducing the time you spend on tire kickers!
   
   
3. The report can also be obtained for free on our site by the use of a Promotion Code. [Promotion codes are used in several different marketing campaigns through out the year, as well as given to every franchise company to use in their own sales process].
   
   
4. Make the survey report available to anyone that can assist you in attracting quality franchise prospects. Distribute the report to your franchise sales staff, consultant/brokers, etc. so that they can use the report in their sales process. Demonstrated validation is a powerful sales tool! It also cuts down on time your current franchisees spend on the phone with prospects and puts your sales team in control of the sales process.
   
   
5. If you have been talking with a particular franchise candidate, send them to our site with your personal Promotion Code to obtain the report for free! Are they on the fence? Every prospect wants to be apart of an energetic, enthusiastic, successful franchise team. You can now demonstrate your high franchisee-satisfaction.
   
   
6. Current franchisees enjoy seeing their responses. Don't hesitate to share and discuss the survey report with your franchisees. This reinforces, to your franchisees, your interest in what they have on their minds as well as their success in your system.
   
   
7. Include a 'link' in your e-mail lead follow-up, press releases or any other material to prospects that directs them to your individual page on FranSurvey.com and include a promotion code for a FREE report. Once they have entered their contact information (for the free report) you will receive an instant e-mail confirmation and they will receive the reports as an instant download.

To see an example of the Marketing Report click here.

The World-Class Franchise® Certification SEAL is registered with the U.S. Patent and Trademark Office.

You are a part of a very elite group of Franchise Companies.

• The World-Class Franchise® SEAL can only be used when you are a part of the FranSurvey marketing program. As long as you are currently a part of the marketing program you have unlimited use of the SEAL on your website, advertising, marketing materials, mailings, etc. You will most definitely want to hot-link the seal image on your company's website franchise information section.
  
  
• Ask all lead generation sites in which you advertise with to include the seal on you page of their sites. DISPLAY, DISPLAY, DISPLAY - you earned it, now it's time show off how highly your franchisees think of you and your support services!
  Examples of web display: 1, 2, 3, 4, 5, 6.
  Examples of marketing display: 1, 2, 3, 4, 5, 6, 7, 8, 9.

The one-page research highlights is a short document showcasing three of your top scores.

This document is used on your company’s page on FranSurvey.com, as a handout at franchise expos and shows, discovery days, inserted into information packets and sent as an attachment to franchise prospects.

We also encourage you to make the Research Highlight Report available (as an immediate download) on your website (HTML format; this format is easily available by search engines).

Include a ‘link’ or attach a pdf in your e-mail correspondence to prospects that allows them to obtain a copy of your one-page highlights.

Examples of one-page research highlight documents: 1, 2, 3, 4, 5, 6.

The special promotion code is set up for your use and the use of your sales staff, consultants/brokers, etc.

When a prospect enters your promotion code into the "Obtain Franchise Survey Report" page of FranSurvey.com and hits 'apply promo code' then the credit card information is removed from the page and the prospect obtains the report for free. Often times you have done some prescreening of a prospect and would like to give them a survey report, for FREE. However, you would like them to follow a few directions to obtain the report (a bit of a test); once they have entered their contact information you will receive an instant e-mail as confirmation.

To see an example of Promotion Code use click here.

Each client is given a “client page specific” URL on FranSurvey.com that they can print on their marketing materials.  Prospects can then place the URL in the browser and will be sent directly to the client’s webpage on FranSurvey.com. This URL is "dead-linked" to your page on FranSurvey.com; in other words your prospect can not search other franchise opportunities on FranSurvey.com!

Include your client specific URL in emails to prospects as hotlinks & add to your marketing materials.

This page contains information only about Your Company, Your Franchise Opportunity, and The Requirements for candidates which you will provide to us.

This page also contains quotes from your franchisees on what they like most about your franchise opportunity taken directly from the current survey, a link to your current survey highlights (which can be downloaded immediately), an area where they can request more information from you, and a page to obtain your current 13-page Marketing Report. It also includes your CEO Video Clip if you chose to include one.

For a small investment you have the opportunity

to speak directly to a prospect about your company's commitment to

the success of your franchisees.

Further, you have the opportunity to offer the results of confidential independent research results

as an indication of how your existing franchisees have rated your franchise opportunity.

This is a knock-out opportunity.

Examples of client specific pages: 1, 2, 3, 4, 5, 6.

We offer co-op advertising opportunities for our clients by grouping the "best of the best" franchise opportunities together and sharing the costs for more effective marketing.

We allow each client to enter their own web address, phone number, and maximum 50-word description. Co-op opportunities vary from time to time so please ask Jessica [1.800.410.5205 ext. 343 or (jessica@FranSurvey.com)] for current co-op opportunities.

Examples of past marketing: 1, 2, 3, 4, 5, 6, 7, 8.

Hot linking the World-Class Franchise® Certification SEAL from your company's website to your page on FranSurvey.com should be the first thing you do once you are apart of our program.

You should also include a link to your Research Highlights page on your website (HTML format is picked up by the search engines). Your direct link is also "dead-linked" to your page; in other words your prospect can not search other franchises on FranSurvey.com!

*You can find your company specific hotlink instructions in the email attachments.

As described above this is a short, 1-2 minute video clip on your FranSurvey.com page.

It's been an added benefit to our clients to have an opportunity to put someone from their company, not necessarily the CEO, anyone from the company with stage presence in front of a camera for a prospect to put a face with a name. We pay for all embedding costs; you invest $100-$300, an hour of your time and get the video-clip done locally.

Anyone can create a testimonial, but this is different. This gives you (personally) a chance to tell a prospect "This survey gives us an opportunity to hear from our franchisees confidentially; the success of our franchisees is very important to us!" "We've used an independent third party research company. See for yourself what our current franchisees think of our franchise program."

Examples of current video clips: 1, 2, 3.
Click here for Talking Points & Video Technical Requirements.

Each year USA TODAY has a special editorial feature devoted to the importance of Franchisee-Satisfaction.

They not only focus on FranSurvey’s methodology but also list each of our certified franchise clients. The edition in which the editorial is featured is prominently displayed at the USA TODAY booth at the Franchise EXPO located closest to the time released. We thank USA TODAY for their support as we all continue to educate prospective franchisees about the importance of Franchisee-Satisfaction in their due diligence process.

Click to view editorial pages: 2007, 2008, 2009.

Seal display on lead generation sites:
Many clients request that the ‘World-Class Franchise® Seal’ be added to their page on the lead generation sites that they advertise on. Just get in touch with your contact at each of the sites you advertise with and they can take care of it for you.

Corporate Office ideas:
Plaques & Posters for prospects to see on meeting rooms!

Business Cards:
We have clients who print the Seal on the backs of their business cards!

Press Releases:
Write up a press release about your new status as a World-Class Franchise®. We are happy to provide any information you may need including quotes. We'll also upload the press release to our FS News page if you provide us with the completed release.
Examples of press releases: 1, 2.

Video Addition:
Add a video to your website, highlighting why your World-Class Franchise® designation is so important, along with information on your franchise opportunity that attracts the attention of prospects.
To see an example of a Video Addition click here.

Click here to view franchisor testimonials.

Click here to view franchisee testimonials.